A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Tuesday, June 20, 2006

TBWA\WHYBIN, SAATCHI'S STAR AT PROMO LIONS


New Zealand picked up three Lions at the inaugural Promo Lions, two for Adidas via TBWA\Whybin and one for Telecom New Zealand via Saatchi & Saatchi.
Australia picked up three Promo Lions – two for Lynx Jet via Lowe Hunt, Sydney and one for VB 'Boonie' via George Patterson Y&R, Melbourne.
No Gold, Silver or Bronze were awarded, only the Grand Prix and Promo Lions. Next year the colour of the metal will differ.

PROMO LIONS: NEW ZEALAND

STAND IN BLACK
Sponsorship or Partnership Campaigns
2005 BRITISH & IRISH LIONS RUGBY UNION TOUR
ADIDAS
NEW ZEALAND
TBWA\WHYBIN Auckland

BE THE BALL
Sponsorship or Partnership Campaigns
FIFA 2006 WORLD CUP MATCH BALL LAUNCH
ADIDAS
NEW ZEALAND
TBWA\WHYBIN Auckland

RUBBISH FILM FESTIVAL
Best Use of Digital Media
VIDEO CAPABLE MOBILE PHONES
TELECOM NEW ZEALAND
NEW ZEALAND
SAATCHI & SAATCHI Auckland

PROMO LIONS: AUSTRALIA

LYNXJET
FMCG,excluding beverages
MALE BODY SPRAY
UNILEVER AUSTRALASIA
AUSTRALIA
LOWE HUNT Sydney

LYNXJET
Best Integrated Promotional Campaign
MALE BODY SPRAY
UNILEVER AUSTRALASIA
AUSTRALIA
LOWE HUNT Sydney

VB BOONIE
Alcoholic Drinks
VICTORIA BITTER
FOSTER'S GROUP
AUSTRALIA
GEORGE PATTERSON Y&R Melbourne

6 Comments:

Anonymous Anonymous said...

Does anyone know anything about a big car account moving?

8:52 AM NZST

 
Anonymous Anonymous said...

Hey guys - it may have been a 'Freudian Slip' in light of recent viral clips, but I suggest that you check your article for typos and replace the 'n' with an 'm' when referring to a well known large Telco.
It's not a good look.

Love, a 'sometime proofreader'

9:29 AM NZST

 
Anonymous Anonymous said...

Doesn't anyone care about the Media Shortlist - or is Media still viewed as non-creative, downunder?

9:32 AM NZST

 
Anonymous Anonymous said...

Media still viewed as non-creative everywhere.

11:04 PM NZST

 
Anonymous Anonymous said...

8.52, yep. Honda from Y&R to Sugar. Don't ask.

11:17 AM NZST

 
Anonymous Anonymous said...

Seeing you asked... Supposedly the Honda marketing manager was feeling unloved after enjoying being a big client at Generator, and then being lumped in with much bigger clients when Generator merged with Y&R. Why Sugar? No idea.

11:31 AM NZST

 

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