A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Wednesday, September 07, 2005

Election Campaigns

Who is winning the 2005 election advertising campaign? Or is it more appropriate to ask who is losing it? This is the first election for almost as long as I can remember when there have been any ads at all that were a. any good or b. memorable.

Dancing Cossacks for National by Colenso (I think) in....ummm......1975 ( check it out at the NZ Film Archive) is probably the last decent political ad produced in NZ.

Since then we've had jack shit - compare NZ's usually feeble efforts against the great political ads done in the UK for both Labour and the Tories.

When it was rumoured Kim Thorpe and H and Co were going to be doing the Labour campaign I thought tha'ts going to be pretty hard to beat. What happened?


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