AdMedias mint, in packet
We have 10 or 11 copies of October's AdMedia, still in their plastic. Any
takers? Or should I put them on Trade Me.
( NB: These are all bundled with a free copy of Grill Magazine)
A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com
17 Comments:
Roll them up neatly then halve them so they look like toilet rolls that way you'll be able to get rid of them
5:33 pm NZDT
Would make great Xmas presents. Offers please.
6:54 pm NZDT
I read mine in just 25 seconds yesterday.
But after wafting my way through the dross in the New Ads section with work from The Retail Agency, The Trying to be New Saatchi Agency, The Agency Thats Trying to be the New Saatchi but doesn't have the revenue to Hire Agency, The Old Guys Who left Saatchi but are making more money that anyone at Olde Saatchi Agency, and The Agency That Buys other Agencies in order to stay in Business but also wants to be the New Saatchi Agency, I realised that AdMedia needs a thorough makeover.
9:44 am NZDT
I liked the radio ad inclusion from Lowe.. in the what's new section.
9:48 am NZDT
ahh, so the reason admedia's crap is because they spend all their time making bloody mints. it all makes sense now.
11:07 am NZDT
I don't think Admedia's crap. But even DG would agree it could be a hell of a lot better. I just think more creatives and suits need to get off their arses and write articles for it. Admedia just doesn't have the budget to pay a load of journalists to report on such a small industry.
11:14 am NZDT
Get Karl to photocopy an article from Ad Age and send it to AdMedia.
Perhaps an article extolling the virtues of the Xerox 4200 colour printer versus an HP Colormax.
11:26 am NZDT
Agree that it could do with more contributions from us, and a bit more intellectual rigor from everyone involved.
What lets it (and many other trade mag)s down are pages and pages of flimsy advertorial devoted to supply industries - tv production one month, outdoor the next, then it's photography's turn etc.
Campaign Brief is guilty of this too, although they do it in a more insidious way - their Advertorials actually look like articles.
11:28 am NZDT
If the industry is that small wouldn't it make it easier?
11:38 am NZDT
Yeah. I agree. I think it could be quite a fun magazine if it was given a boost though, did you know David Gapes used to run radio Hauraki and manage 'Hello Sailor',... PS/. Can the dude that is laying into Karl Fleet leave it alone?... it's definitely way too nasty for my liking. I like bitching, but this just defamation.
11:50 am NZDT
Admedia
Pros: Less photos of parties than CB
Cons: Totally uninspiring
11:59 am NZDT
fight fight fight
Jon vs anonymous who lays into Karl
12:39 pm NZDT
Maybe jon IS karl... or maybe karl IS anonymous... or maybe I'm just posting something cause i'm bored - apparently i'm not the first
1:23 pm NZDT
Careful, all you anonymous ones. Without the trade press, who would know or care about any of you sods, or your ads, or your awards, or who you were seen with at lunch? No one would care, except the likes of Gapes and Lynchy. Without AdMedia, your industry would be much poorer, and like you, anonymous. You'd be totally lost without it. As CB is also getting slagged, I have to point out a few things in our defence: Without CB, for example, there would be no Kiwis invited to judge international awards like D&AD, Cannes and Clio. And even your jury quota at AWARD was increased considerably because of CB. (Although I suspect most of the anonymous ones are even more pissed off, as their sort are never invited to judge overseas shows. Or to the next CB Legendary Lunch for that matter, on December 8 at Rocco's). Anyway, apologies for being grumpy, it's a wet day in Hardy's Bay...
2:07 pm NZDT
They don't speak for us all Lynchy...
2:13 pm NZDT
And without us you would not be so rich
2:27 pm NZDT
ok so maybe 'crap' was a bit harsh. But when you're deciding on ad of the month at least get a (decent) creative involved.
Remember when Karl was in 'The mole'? He got to the final.
5:22 pm NZDT
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