What did we ever do before the NZ Creative Circle blog?

We were pretty happy really. Sure, we liked a bit of gossip (this is
advertising after all.) We enjoyed Fastline every Thursday, even if
Gapsey did get it all a bit wrong. Bit of harmless fun.

But now, it's different. The gloves are off. We've got 'death by
blog', as Neil French so eloquently put it. It's just great, isn't
it. All the low achievers amongst us now have the perfect vehicle to
vent their bitterness 24/7. What fun. And better still, no one need
ever know who the authors really are - obviously some cowardly second
rate hack working in a dead end agency with no talent, just a
festering sack of potatoes on their shoulder - because, and this is
the genius part, they get to sign off their nasty little diatribes
with the word 'anonymous'! Or, just to stoop that little bit lower,
they use some well-known creative's name. Genius!

Don't agree? Well, imagine then that you're someone who's never
worked in the industry, but you were keen to and you stumbled across
this site thinking you might actually learn something about the noble
craft of advertising (it is called 'NZ Creative Circle, after all).
What, do you suppose, might your first impressions of New Zealand
creatives be?

Sad cunts?

For fear of some horribly bigoted backlash,

anonymous.