A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Wednesday, November 09, 2005


Would creatives stop doing campaigns where they change the
colour grading three different times and call it a campaign.
It's not a campaign. Blue, green, and red is not a campaign.
Check out Campaign Brief June 2005 bottom of Page 57 for an
example of what I'm on about.



Anonymous Anonymous said...

I hear the Farmers Green dot special is in for integrated campaign at the Effies next year.

4:35 PM NZDT

Anonymous Anonymous said...

It's hard to type the sound of a violin

4:38 PM NZDT

Anonymous Cockeye Facial said...

Couldn't agree more. I am colour blind and they all look like the same old shit to me.

4:53 PM NZDT

Anonymous Kum Fasa said...

All my campaigns recently have involved a random mix of spastics, hopeless handicaps and left handers.

It's a bastard to direct them, so I set up a talent company to represent them.

If you look closely at the Gay Al's 'Big Ad', you can see them mingling around the nose. They look like snot and the Flame operator somehow missed rubbing them out.

It's all in the aid of charity.

5:18 PM NZDT


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