A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Wednesday, November 30, 2005


"It's Football, but not as you know it" is just one of the things that
makes Richard Loseby smile, particularly given the Socceroos' recent
passport to the World Cup in Germany.

Having successfully re-launched the round ball game into Australia, amongst other things, the former CD of Lowe Hunt, Sydney has had a fine time of things. Four months as acting CD of Lowe Asia has seen him working with ECD Paul Grubb, one of London's finest creatives and co-founder of Duckworth Finn Grubb Waters,
launching several major products into the region.

However, despite the fact the offer was there to make it a permanent move, the lure of New Zealand sees him back there once more. Says Loseby: "It might be the fishing, it might be the sailing on Auckland's Hauraki Gulf, but it's also a fact
that the NZ market is seeing one of the most exciting periods in its
history. Big clients are moving, mergers are taking place, all of which
makes for an interesting time."

Having said that, Sydney is still another important home for the itinerant senior creative and in the world of freelance he says, who cares where you live, "if the big idea gets over 100,000 people to watch 'soccer' - aka football on both sides
of a rugby-mad Tasman in the space of one weekend, then what does it

He can be reached in Australia on 0407 890 620 and in NZ on 021 514077,
or at loseby@xtra.co.nz

- syndicated feature from Campaignbrief.blogspot.com


Anonymous Anonymous said...

There ya go Craig, a much more deftly handled sucking.

9:38 AM NZDT

Anonymous Craig said...

I am gagging on cum

10:21 AM NZDT

Anonymous Anonymous said...

Whatever pays the rent.

11:38 AM NZDT

Anonymous Anonymous said...

Hey Richard, nicly writted article about youself. Why not come get a job at Lowe, there are still plenty of ads you havnt ripped off yet.... cept that you done got fired and arnt invited back.

3:32 PM NZDT

Anonymous Anonymous said...

Ouch! Now now Daniel, Christmas is a time for being a nice boy.

6:28 PM NZDT


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