A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Wednesday, December 07, 2005

FCB to support McCann brand: Separate brands to be maintained

FCB New Zealand today announced that it will be supporting fellow Interpublic Group companies, advertising agency McCann Erickson and media services agency Universal McCann, in the New Zealand market. Effective 1 January 2006, the McCann businesses will relocate their operations to the offices of FCB in Auckland. FCB will provide managerial as well as infrastructural support.

One of the largest advertising agencies in New Zealand, FCB has experienced significant growth in 2005 with a succession of new account wins including Prime Television, Pascoes and Prouds, Ministry of Education, Statistics New Zealand, Angus & Robertson, and NZ Steel. FCB’s operations will remain unaffected by the McCann relocation.

According to FCB New Zealand General Manager, Brian van den Hurk, FCB senior management welcomed the opportunity to work more collegially with the McCann Group, adding that the additional staff will be comfortably housed within FCB’s premises. The Universal McCann team in New Zealand will be led by Media Director Delwyn King.


Anonymous Anonymous said...


It's a shit brand with a shit reputation for doing shit work and treating people like shit.

9:47 AM NZDT

Blogger Deepthroat said...

Wait till Biggsy gets in there and sorts it all out - yeah right

9:52 AM NZDT

Anonymous Anonymous said...

Is Biggsy going to FCB?

I heard JWT was being folded into O&M and run as a separate brand.

11:02 AM NZDT

Anonymous Anonymous said...

I heard Braincell Creative was being folded into Blue Hat and being renamed Brainhat. The good news is they'll still be based in Tauranga.

11:09 AM NZDT

Anonymous Anonymous said...

I heard Biggsy was folding his penis between his legs and rebranding himself as Karl Fleet.

11:21 AM NZDT

Blogger dubsie said...

Mccann is gone, FCB is swallowing it up not keeping the brand.
Old news.

11:25 AM NZDT

Anonymous Anonymous said...

I've heard that the Mccann brand will continue to operate as a separate entity - they are just going to be sharing office space with FCB?....

11:47 AM NZDT

Anonymous jello Biafra said...

Is there any more space in FCB?

When I was in there for the MD interview, there seemed to be very little room left. When I was surveying the offices (I was there after-hours, of course, at least McCanns taught me one thing), there seemed to be bugger all available space.

12:31 PM NZDT

Anonymous smegmathroat said...

Wait till Philip O'Neill gets in there. At least they'll be dressing better.

12:54 PM NZDT

Anonymous Anonymous said...

Who's Philip O'Neill?

2:05 PM NZDT

Anonymous Anonymous said...

what's all this shit about Biggsy?

2:33 PM NZDT

Anonymous Anonymous said...

Getting a bit bored Baylo?

2:57 PM NZDT

Anonymous Anonymous said...

I heard it was the 'gingernut' man that was going in to head them up !

3:02 PM NZDT

Anonymous Anonymous said...

You mean that drunk driver from Saatchis?

At least they'll have a few parking spaces available.

3:22 PM NZDT

Anonymous Anonymous said...

Is that you Baylo ?

3:34 PM NZDT

Anonymous Anonymous said...

yes it is

3:44 PM NZDT

Anonymous martin sorrell said...

Something like this has been on the cards for a while - although many thought WPP would do it first.

7:54 AM NZDT


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