A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Tuesday, December 13, 2005


So no great ads for ages and ages and then all of a sudden
we have Saatchi's latest Women's Refuge spot, Whybin's
Soccer Ball thing, Mojo's Bluebird sensations and last but
not least DDB's Darth Tater ad. All of which are bloody
great in my opinion.

I think Axis and One Show close off dates must be looming.


Anonymous Anonymous said...

Soccer ball thing... check.
Darth Tater... check.

But where can we view Women's Refuge and Bluebird Sensations?

9:09 AM NZDT

Anonymous Anonymous said...

Not sure. On TV. Both are TV ads I've seen late at night.

Something that many creatives don't know is that if you harass your head TV producer they'll have a code to get into (I think it's called) a website called CNIS (it's part of AC Neilsen).

In CNIS you can view any ad that has gone to air in NZ. It's a really powerful tool. Let's say you want to search for a creative you can write in Connan James for instance and it gives you a list of every ad Connan has written and give you the option to download and watch them all.

You can also search under production houses, agencies, producers, directors, the list foes on. It's quite a powerful tool to have if you're an ad geek.

9:55 AM NZDT

Anonymous Anonymous said...

I searched under Connan James and all I found was a tube of Anusol

11:09 AM NZDT

Anonymous Anonymous said...

You rolled him over? Look in his pockets.

12:12 PM NZDT

Anonymous peter pertwhistle said...

You mean there's a website where I can look up Bridget Short?

3:56 PM NZDT

Anonymous Anonymous said...

You don't need a website, just average eyesite.

10:24 AM NZDT

Anonymous Anonymous said...

And ginger hair !

11:30 AM NZDT


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