A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Tuesday, December 20, 2005

pitch goss anyone?

OK

Fess-up

Who scooped the Audi account then?

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23 Comments:

Anonymous Anonymous said...

Mo and jo

12:26 PM NZDT

 
Anonymous Anonymous said...

What about Lion Nathan?

1:01 PM NZDT

 
Anonymous Anonymous said...

Actually I heard Audi had gone to Blackwood KIng...

1:50 PM NZDT

 
Anonymous Anonymous said...

Don't you guys listen to me?

I said Lion Nathan is going to Mojo.

It's a stich up.

Always was.

2:35 PM NZDT

 
Anonymous Anonymous said...

bout time audi moved,might even do some decent work now that it's out of the clutches of psycho marinkovich. actually if it's gone to b lackwood king then nahhh.

5:14 PM NZDT

 
Anonymous Anonymous said...

what about Braincell?

I hear they're doing well

12:43 AM NZDT

 
Anonymous Anonymous said...

Braincell work on Harley's only. That's because the rad MD rides one.

I bet he listens to Coldplay.

9:28 AM NZDT

 
Anonymous Anonymous said...

They were celebrating last night at Mojo.

Told ya.

9:30 AM NZDT

 
Anonymous Anonymous said...

ok - bets on how long mojo will take to fuck it up with Lion?

six months, opening bid

9:40 AM NZDT

 
Anonymous Anonymous said...

Good on you, mate

10:51 AM NZDT

 
Anonymous Anonymous said...

I reckon they'll do some killer work.
They probally already have, if they won the pitch that easily.
Plus who couldn't do a good beer ad.

10:52 AM NZDT

 
Anonymous Anonymous said...

Most of the kids are underage at Mojo, so they can't sample the product unless an adult is supervising them.

10:54 AM NZDT

 
Anonymous Anonymous said...

That's 'probably'.

11:03 AM NZDT

 
Anonymous Anonymous said...

What will they rip off first do you think - The big ad or whassup?

12:43 PM NZDT

 
Anonymous Anonymous said...

It'll be like it usually is in the NZ beer market...Start off with a half decent idea that gets strangled by numb-nuts clients, tortured by pre-testing and then shot by the Liquor Advertising Police.

Just ask Toby. I mean, they didn't start with Thirsty-homos for Export Gold, surely.

1:43 PM NZDT

 
Anonymous Anonymous said...

agreed, hate to say it but most aussie beer ads piss all over ours.

2:01 PM NZDT

 
Anonymous creativefikker said...

righto

lion nathan are now doing work for audi.

drink then drive.

it's one for the kids I think..something about brand touchpoints..

2:45 PM NZDT

 
Anonymous Anonymous said...

To the guy who said "Plus who couldn't do a good beer ad"... listen to the "numb-nuts client" guy, he knows what he's talking about.

3:37 PM NZDT

 
Anonymous Anonymous said...

I agree. I have worked on breweries accounts for several years and I've experienced the agony that is research groups. I have witnessed what started off as original, fresh-faced ideas being pecked to death by packs of grinning idiots; being slowly digested and finally shat out as soulless, box ticking polished turds. And what's worse, suffering the humiliation of a clueless CD sending the ads to Admedia with my name attached to them.

Gee, I feel much better getting that off my chest.

6:48 PM NZDT

 
Anonymous Anonymous said...

I third that notion.

Alcohol brands are generally double-edged swords with very sharp handles.

8:52 AM NZDT

 
Anonymous Anonymous said...

loved the recent lion red and steinlager stuff stuff though, so beautifully crafted.

12:56 PM NZDT

 
Anonymous Anonymous said...

I'd love to work on the beer brands, good fun.
Albeit, a challenge by the sounds of it.

Some of the cliets I've experienced aren't all that bad.
Usually once you get to know them you realise they are pretty open to ideas and half the time it was those fucking suits that were holding you back.
"No they won't like it"
-Yeah right.

12:59 PM NZDT

 
Anonymous Anonymous said...

If you haven't worked on beer you dont know what you're talking about sorry... (that prob applies to you too mojo)

8:33 AM NZDT

 

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