A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Wednesday, March 22, 2006

Breaking News: Ludicrous cockup.

Saatchi accidently placed in Mojo's spot on CB's Hot&Not.


Anonymous Anonymous said...

Nah, Mojo hasn't exactly been on fire as of late. Did anyone see that Diamond Pasta campaign in Campaign brief done by Karl and Derrick with pasta made into faces? Oh lord, what an insight.

9:40 AM NZST

Anonymous Anonymous said...

Have you seen the Landmines concept. It's by far the best piece of work out of mojo ever. And that's saying something.

And if Saatchi is on fire I suggest someone puts it out before it does any more damage.

9:55 AM NZST

Anonymous Anonymous said...

A question should be asked... how many sauce packets were made with the image on it? Or was it lasered onto a couple of hundred stickers and stuck on a few in a Denny's in Howick. I like it but it's TOTAL scam.

10:13 AM NZST

Anonymous Anonymous said...

Saatchi is on fire alright, just like it was in the 80's. Actually I think it's still in the 80's.

10:15 AM NZST

Anonymous Anonymous said...

To be honest from an outsider person who doesn't work in one of the top four in town, all the shops are really powerful at the moment. If anything I'd rank them,

1. Saatchi
2. DDB
3. Mojo
4. Colenso

I don't think Mojo has quite got what Saatchis does at the moment. I haven't seen any great TV spots out of Mojo whereas there's a couple from Saatchis, DDB, and Colenso. Delisio and Sensations and Coastguard aren't on the same level.

10:22 AM NZST

Anonymous Anonymous said...

I'm with 10:22

11:11 AM NZST

Anonymous Anonymous said...

Who posted this? Karl, you're dreaming mate.

12:26 PM NZST

Anonymous Anonymous said...

I want to see Mojo do good work on big clients.
To fuck with sauce packets and shit.
Do a good Coke ad or something and then everyone will shut the fuck up.
Until then, there not hot.

12:36 PM NZST

Anonymous Anonymous said...

Neither's your spelling.

2:16 PM NZST

Anonymous Anonymous said...

Who are Mojo's actual clients?

2:27 PM NZST

Anonymous Anonymous said...

His spelling is fine.

It was actually a grammatical error, dickballs.

2:31 PM NZST

Anonymous Anonymous said...

there, 'they're' - it is a spelling error 2:31. Where do you work, Ogilvys?

2:37 PM NZST

Anonymous Anonymous said...

Hear hear with 'fuck sauce packets'. Shit like that is great icing on the cake to nab a Dm lion or something but when you're only doing fringe shit like that for scammy charities your management is seriously fucked.

3:00 PM NZST

Anonymous Anonymous said...

The only thing that's hot at Saatchi is the telly department :)

3:08 PM NZST

Anonymous Anonymous said...

Who is Saatchi trying to kid they've got a spread in CB with about ten charity ads that are pretty seriously crap most of which are so derivative that it's like looking at last years cannes winners regurgitated by an ad axis student. At least Mojo's charity work isn't scammy AND crap.

3:15 PM NZST

Anonymous Anonymous said...

Au contraire Sauce packet boy, I thought most of Saatchis work was pretty fresh and nice. The only one that I scrunched my face up at was the Ugly chick campaign for Amstel lite. Toby must've been having an off day on that campaign.

3:35 PM NZST

Anonymous Anonymous said...

Lots of anger here, people.

3:54 PM NZST

Anonymous Anonymous said...

Oh I see by calling me 'boy' it makes my opinion look less valid. what a clever shrivelled penised old man are.

4:21 PM NZST

Anonymous Anonymous said...

whoops - you are.

4:22 PM NZST

Anonymous Anonymous said...

Hohoho. You're not exactly Chris Rock are you. Be careful are you'll be demoted to Publicis Rainger.

4:26 PM NZST

Anonymous Anonymous said...

Sore pussy?

4:35 PM NZST

Anonymous Anonymous said...

You've got a job as a creative and that's the best you can do as a comeback? Nick, time to overhaul the bunch of hacks you have in there.

4:51 PM NZST

Anonymous Anonymous said...

Hats off to Mike and Toby I say. Great work for big brands like TVNZ, Toyota, Telecom and DB. Truly awesome work for small brands like Reef and Bose. And I count three charity clients in that CB spread; Womens' Refuge, NZ Blind Foundation and WWF. So what's wrong with doing charity ads anyway? Mojo's CB spread last year had fuck all but charity stuff - Amnesty , Coastguard, Auckland City Mission. Oh sorry, there were a couple of ads for chips too. No competition in my book. Colenso would be a close second. Mojo joint fifth.

5:25 PM NZST

Anonymous Anonymous said...

How can a bunch of 14 year olds at Mojo be hacks?

As for the Coke stuff. Well, we all know Coke is a khunt to work on with a miserable approach to work.

Coke's just there to pay Nick's salary. And pay for any other London creative who happened to drink beer with Nick at the Pussy and Tomcat in Soho.

5:30 PM NZST

Anonymous Anonymous said...

Lets see how Nick's hacks do at Cannes, One Show and D&AD this year. Terribly I'd imagine. Bet you they're really shitting themselves without your support.

6:34 PM NZST

Anonymous Anonymous said...

Why does everyone hassle Mojo for putting out great work when everyone else is putting out shit. Honestly I don't work at Mojo but the whole "lets pick on Mojo because they are better then us" is wearing thin.
If you don't like the sauce packets do something better.
And if you are going to hate, take the anon off. I remember when this buisness was fun and the jealous people just tried harder.

7:46 PM NZST

Anonymous Anonymous said...

I don't think the sauce packet idea is brilliant cos' it only ran in the backs of sauce packets in The Paddington. I'd love to see the print figures for it. I think infinitely better work is being done on legit clients by DDB, Saatchis, Colenso and even dare I say it Clemenger as well. That Bluebird sensations campaign - what the fuck? Are they taking the piss. Can anyone say 'Weiden & Kennedy London - Honda ad - close up shots for 30 seconds'? And what's with that campaign with tongues that are other things like a tongue that's a tentacle. That's rubbish that is. You don't need to be a good creative to do ideas like that you just need a good retoucher and photographer.

8:23 PM NZST

Anonymous Anonymous said...

I really don't like you because you're thick and there are just to many of you in this industry. And it's sad and really gets me down someimes.

6:35 PM NZST

Anonymous Anonymous said...

I liked the amstel ugly chicks stuff but it's really 3 executions of the same idea, same with the sol roofs. saatchis are kickin ass though, no two ways about it.

2:53 PM NZST

Anonymous Anonymous said...

That beer makes you root ugly chicks idea is an old idea.

3:39 PM NZST

Anonymous Anonymous said...

I still laugh tho

4:00 PM NZST

Blogger lynchy said...

The CB Hot + Cold Chart is, like the Pope, absolutely infallible. It's been right every year since it started so probably will be again this year. I think most of the agencies in the Red Zone will do OK, including Publicis Mojo (and those illustrated NZ Coastguard print ads that caused such a blog fuss will pick up I'm sure). But let's revisit this debate at the end of the award season in June - agree?

4:35 PM NZST

Anonymous Anonymous said...

Hello.. thhat Amstel stuff was hilarious.. cracked me up..
re the landmines sauce thing (which is brilliant).. you should see how many sauce packets were printed.. fucking loads.. so many they've no idea what to do with them.. haha.. at least we can use them on my toasties..
love tatsie.

4:56 PM NZST


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