A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Tuesday, March 28, 2006

New from Curious

Darryl’s Latest Linked Below:



One for Breast Cancer / One for the Red Cross. Keen to know your thoughts....

If you have a chance, please also check out Darryl’s “Jockey” on the SHOTS #93 DVD.

Thanks & Best

Pete Grasse


Anonymous Anonymous said...

glassons = brilliant

Red Cross = Set up is great, images are stunning, sound is top notch, had me sitting on the edge of my seat...and then...oh, ok is that it?.

Final message was a bit of a let down to be honest after the visuals built up the tension and suspense so skillfully.

8:33 PM NZST

Anonymous Anonymous said...

Bit of a let down actually. With the mpgs I'm used to seeing on the net, once the young ladies take bras off, the bizzo happens. If it were selling shirts it would be good. As hard core internet porno, too tame.

9:01 PM NZST

Anonymous Anonymous said...

Excruciatingly disappointing ending to the Red Cross ad.

Nicely shot though.

9:00 AM NZST

Anonymous Anonymous said...

Are the people in Red Cross supposed to be dead? or just play-acting like the Finn Brothers 'Don't give in' music video? Because you can plainly see the woman in the office scene blink, and the girl in the cafe in the next shot is breathing (chest going up and down).

9:38 AM NZST

Anonymous Anonymous said...

I don't really understand the Glasons one. What's the idea? Is it something to do with "together"?

11:17 AM NZST

Anonymous Anonymous said...

First poster: How is Glassons brilliant? Do you mean brilliantly shot? Or is there more to it that I'm just not getting? People together. Um, okay, so?

11:32 AM NZST

Anonymous Anonymous said...

what is 'brilliant', about the breast-cancer ad? Please inform.

12:02 PM NZST

Anonymous Anonymous said...

In terms of the direction of both these ads, Darryl's done a brilliant job. Captured the mood very well. Well done. I personally like the Red Cross one a lot more but that's just me. I'm always a bit pissed off that everyone knows that Darryl can shoot beautifully and used to be cinematographer so he hardly has any speaking ads on his reel (balls, Mercury energy etc..). If you have any scripts with dialogue in the future you should definitely approach him. This isn't PR from Curious btw, I'm a lowly creative like the rest of us.

12:27 PM NZST

Anonymous Anonymous said...

Brilliant? Yeah, fair call, I should have qualified that. It's just that after watching it I was in a hurry to bash out a quick one.

A response that is.

Pretty ladies + bouncing = Brilliant. And it was well shot. No clue either when it comes to the idea behind it.

Radiohead 'Just' music vid is what springs to mind re the Red Cross one.

Powerful images but you’re left wondering what the guy was trying to say at the end.

12:48 PM NZST

Anonymous Anonymous said...

That's what I like about it.

12:56 PM NZST

Anonymous Anonymous said...

Who wrote the red cross ad?
Maybe they can indulge us with their insight...

1:22 PM NZST

Anonymous Anonymous said...

Don't anyone ever tell me that bouncing young ladies ain't brilliant. Seriously, don't make me come over there.

1:25 PM NZST

Anonymous Anonymous said...

1:22, I think it's pretty obvious isn't it? Disasters can occur anywhere.

Try thinking; you'll be amazed at the results.

1:57 PM NZST

Anonymous Anonymous said...

Ok, a disaster could happen anywhere. Great. Got that. Easy peasy. We don't know what's happened, it could be anything, that’s the point, whatever it is, good old red cross will have it sorted in no time.

My niggle?

Disasters don't discriminate. Neither do we.

It's the word discriminate that jars.

The thought would never cross my mind that they might, so what's the point in reassuring me that they don't?

Sounds like a post Katrina George W sound bite.

Looks great though.

3:49 PM NZST


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