A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Sunday, June 25, 2006

DISAPPOINTMENT FOR NEW ZEALAND AT CANNES FILM LIONS


New Zealand had a disappointing final night at Cannes, with only two Bronze at the Film Lions, one for Land Transport NZ ‘High Rise’ via Clemenger BBDO Wellington and Auckland City Mission ‘Pavement’ via Publicis Mojo, Auckland.
Australia just missed out on yet another Grand Prix at Cannes, with the Carlton Draught ‘Big Ad’ via George Patterson Y&R, Melbourne beaten by the Guinness ‘Noitulove’ spot via AMV/BBDO, London. Big Ad scored Australia’s only Gold Lion, one of only 12 handed out on the night. Australia scored six Bronze Lions, with Publicis Mojo Sydney leading the way with three: Nike ‘Reincarnate’, Nike ‘Maureen’ and Wateraid Australia ‘Blackwater Springs’. Bronze Lions also went to Olympus ‘Laksa’ via Saatchi & Saatchi, Sydney, McDonald’s ‘Inner Child’ via Leo Burnett Sydney and the Lynxjet campaign via Lowe Hunt Sydney.
Regionally, Thailand did well, scoring two Gold Lions, one for Smooth-E ‘Love Story’ via JEH United, Bangkok and Bangkok Insurance via Creative Juice\GI Bangkok.

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