BIG BEN'S NOT A GAY COWBOY
M&C Saatchi has created a series of posters for Big Ben's that are sure to cause a stir around town.
CREDITS
Agency: M&C Saatchi, Auckland
Creative Team: Paul Spelman and Janelle Shearer
Typography: Hayden Doughty @ Cake
Retouching: Andy Salisbury @ Cake
posted by CB at 7/24/2006 05:29:00 pm
27 Comments:
oh dear...
6:00 pm NZST
Cool topical ads just in time for the DVD release. Oops, after the DVD release. Why not save them for when it shows as the Colgate Sunday feature? Back page, TV Guide, perfect.
6:16 pm NZST
gay. hahaha, lolz!1!
8:38 pm NZST
They've stolen the concept from a prodigy music video!
8:52 pm NZST
i totally agree. a touch to late. well a few months actually.
the ads say to me that big ben pies are not for lemonade sandwiches (gays), great. with a brand name like big ben you would think different.
i can not see these ads selling any more pies, actually i think they will put people off them, the pies that is.
9:51 pm NZST
homophobia. sweet.
6:56 am NZST
Nah.
8:18 am NZST
What's the logic behind the "lemonade sandwiches" tag?
9:08 am NZST
Gays in mainstream advertising, women in top jobs. What's happening to this good Christian industry?
9:10 am NZST
9.59, you've inadvertently done a better line for the third execution than the existing one.
'I'd rather eat a pie than a cowboy'.
Brilliant.
11:34 am NZST
Thanks 11.34 for pushing it a little further. That'll be a dollar.
1:05 pm NZST
Not sure about the brown one. It's more ass erection than art direction.
2:04 pm NZST
Would this make me buy a Big Ben pie?
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no.
2:54 pm NZST
What do you mean a touch to late? How does it appearing on the blog show you when it ran?
3:37 pm NZST
I'd rather gobble a pie than a cowboy.
4:01 pm NZST
FYI These were actually done a few months ago, and yeah - it is nice that there are some fresh ads coming out of Big Ben. All puns intended.
4:03 pm NZST
is big ben a cowboy?...perhaps they got mixed up with 'clock'..but hey...homophobic pies are ok...had a lebonese salad once...wonderful...finger licking almost....
5:33 pm NZST
These ads are like soooo last season . . .
8:28 pm NZST
Let's get some truth in advertising.
'Yes, we're all arse and lips, but not in that way.'
7:39 am NZST
These ads ran ages ago, while the film was in theatres. For some reason it's taken ages to reach the blog.
9:56 am NZST
What about,'this is the only meat I eat'
11:55 am NZST
please explain lemonade sandwich. i can't for the life of me figure it out. it's not some newfangled emo term is it?
this is how far i got:
a lemonade sandwich wold be very soggy and maybe a little bit fizzy if you ate it straight after you'd poured the lemonade on the bread. ummmmm....??? then what??? are homos soggy and a little bit fizzy when you eat them? but then again the lemonade might not be fizzy, like the american lemonade lids sell in lemonade stalls... christ this is killing me...
anyone care to take the ball from here?
1:00 pm NZST
At least Lemonade sandwiches are more original than barcode doodles and... (enter recent award winner here).
10:03 am NZST
Simple message: Big Ben's coming out with his minced pies.
6:46 am NZST
The anti-poof pie ads are getting around.
http://www.spareroom.co.nz/2006/07/31/pie-noon/
http://www.worldofwonder.net/
1:15 pm NZST
Big Ben.
I mean, how much gayer can a name be?
3:27 pm NZST
Homophobic ads, and their pies are not even tasty. Trying to be funny? ha ha. Big Ben pies only taste better coming OUT of me!!
7:19 pm NZST
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