A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Thursday, October 05, 2006

FCB MAKES THE CROWD GOES WILD FOR PRIME TV


FCB Auckland has put to air a spot for Prime TV, titled 'And The Crowd Goes Wild'.

CD: James Mok
Writer: Chris Schofield
Art Director: Billy McQueen
Agency Producers: Esther Watkins/Alicia Williams
Director: Nic Finlayson
Production Company: Flying Fish
Producer: Phil Leifting
Music: Rock Me Baby

26 Comments:

Anonymous Anonymous said...

Genius.

1:33 PM NZDT

 
Anonymous Anonymous said...

Sorry boys, but everyone remembers that Nike did it much much better a few years back.

And the crowd doesn't go wild.

1:54 PM NZDT

 
Anonymous Anonymous said...

mmmnm, dont know if it is genius, but it looks pretty good.

2:44 PM NZDT

 
Anonymous Anonymous said...

hold on.. did Pulp Sport do it too for a promo?

3:21 PM NZDT

 
Anonymous Anonymous said...

pulp sport?

looks nice though

4:38 PM NZDT

 
Anonymous Anonymous said...

Yeah, Pulp Sport did something quite similar. Four man relay race at an intersection I think.

7:26 PM NZDT

 
Anonymous Anonymous said...

Nick Finlayson!

10:20 PM NZDT

 
Anonymous Anonymous said...

Lets make an ad that looks good so everyone misses it doesn't have an ideas more like.

8:33 AM NZDT

 
Blogger Geevan said...

Its going to be terrific. In my country we don't have a green man in the pole. We have a littlest man that stands next to the pole saying beep beep beeop beep beep until he turns red.

I REALLY AM HAPPY WITH ART DIRECTION.

have a greatest day
Geevan

8:59 AM NZDT

 
Anonymous Anonymous said...

Yeah, actually.. Pulp Sport is always doing skits like this on their show. Playing sports on the green bus lanes, etc..

9:13 AM NZDT

 
Anonymous Anonymous said...

pulp sport did cricket runs on a ped xing.

sorry lads.

9:49 AM NZDT

 
Anonymous Anonymous said...

cough

10:18 AM NZDT

 
Anonymous Anonymous said...

What Pulp Sport would look like if they had more money.

1:34 PM NZDT

 
Anonymous Anonymous said...

Um, people - Pulp Sport is not an ad - it's a tv show. While they may have done similar stunts, they aren't ads.

Nice work fellas - keep on keeping on.

3:49 PM NZDT

 
Anonymous Anonymous said...

Pulp Sport actually did exactly this. the host dressed up as boxers and did it on Queen street. I saw them shooting it about 4 months ago - before ACGW was on air. Bit of a rip off here.

5:03 PM NZDT

 
Anonymous Anonymous said...

I don't know about everyone else, but this crowd didn't go wild over the ad. Sorry.

5:43 PM NZDT

 
Anonymous Anonymous said...

I think it's ok. Would have been funny to see. Sometimes I feel like boxing punks on the crossing. No one moves it's like they're all zombies. Good but not great but what would I know I work at Burger King.

6:31 PM NZDT

 
Anonymous Anonymous said...

who the heck is nick finlayson ?

8:39 PM NZDT

 
Anonymous Anonymous said...

Because Pulp Sport is not advertising it's ok to rip them off?

3.49 pull your head out of your fucking ass.

5:39 PM NZDT

 
Anonymous Anonymous said...

Not even worth commenting on

10:20 PM NZDT

 
Anonymous Anonymous said...

I heard Nic's the new Gregor !!

3:22 PM NZDT

 
Anonymous Anonymous said...

Who the fuck says 'who the heck'...

8:54 AM NZDT

 
Anonymous Anonymous said...

like every fokker said - pulp sport rip-off. But it looks good and I actually turned the mute button off when I saw it come on the telly, which only happens once a night.

11:35 AM NZDT

 
Anonymous Anonymous said...

who the heck is Gregor

12:32 PM NZDT

 
Anonymous Anonymous said...

Agassi versus Sampras do an impromptu game of tennis in the middle of Times Square.

It got gold at Cannes. Gold One Show. It should have een picked up by Mr Mok.

9:08 AM NZDT

 
Anonymous Anonymous said...

people playing sports in the street is hardly a new idea. Sampras Vs Aggassi. Girls playing tennis on top of buildings for Nokia. etc.

who cares though.

10:52 AM NZDT

 

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