A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Friday, November 24, 2006


TBWA\Whybin has won the FreeView account and will commence project-based activity in early 2007.
FreeView, the not-for-profit joint venture entity created to establish and operate a free-to-air digital television platform, invited four agencies to present their credentials for the business.
David Walden, Chief Executive of TBWA\Whybin, said he was proud of the win, which will involve the provision of brand development and design, launch communication support and public relations: "We're really excited about helping to create the FreeView brand and devising activity which will ensure it becomes an integral part of New Zealand's broadcasting landscape. We've had an exceptionally strong year creatively and this win is a great way to cap it off."


Anonymous Anonymous said...

Congrats. J&J

11:09 AM NZDT

Anonymous Anonymous said...

Hmm, well done Devo and all that; guess this explains the pirate flag yesterday. But seriously New Zealand, where are the big fuck-off pitches? When's an airline going to move? A telco? A bank? Come on, marketing managers, only weeks left if you want to put the shits up your agencies before Christmas AND have three or four others work over the break for the chance to have Dominic Bowden read their name out last, so to speak.

9:31 PM NZDT

Anonymous Anonymous said...

Well, rumour has it that a NEW agency will start up in NZ mid next year. Is aussie based.

8:44 AM NZDT


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