A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Monday, December 04, 2006


Ogilvy has created a series of outdoor posters for L&P to run during the summer, written by Tom Paine and Chris Long and art directed by head of art James Bowman. The Craft Shop did the illustrating and the type.


Anonymous Anonymous said...

Total yawn.

4:49 PM NZDT

Anonymous Anonymous said...

They are fantastic. From experience I can tell you that you can even drink L&P after it's mixed with Southern Comfort and been sitting in the sun on Whangamata beach all day. Goes down well with a pack of John Brandon 10's.

5:42 PM NZDT

Anonymous Anonymous said...

one legged seagulls, yes.
siphoning petrol, nope.

11:01 PM NZDT

Anonymous Anonymous said...

Brussel sprouts is spelt wrong

8:09 AM NZDT

Anonymous Anonymous said...

It is either a coincidence or a cunning idea to subconsciously evoke childhood memories by having a treatment that is very similar to the Edmonds cookbook covers of days gone by. I remember the days...

9:08 AM NZDT

Anonymous Anonymous said...

A spelling mistake - that is SO funny.

11:57 AM NZDT

Anonymous Anonymous said...

My dictionary says Brussels sprouts, brussels sprouts, Brussel sprouts, brussel sprouts.

Over and out.

1:41 PM NZDT

Anonymous Anonymous said...

E James Bad Art Direction...

12:24 PM NZDT

Anonymous no fixed abode said...


just because you never siphoned petrol in your sheltered up-bringing doesn't mean that the great majority of us didn't. I for one have never paid for a drop of petrol in my life. But then again, I have never seen a one-legged seagull.

10:59 PM NZDT

Anonymous Anonymous said...

Is that Bad as in Good?

10:08 AM NZDT

Anonymous Anonymous said...

The Kingswood is so cliche. Who remembers the Belmont for goodness sake.

9:59 PM NZDT

Anonymous Anonymous said...

No, E James Bowman, it's not bad as in good.
It's bad as in distinctly previous.
But don't worry - Baz and Damon are on the way to help you along.

12:51 PM NZDT


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