A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Thursday, January 25, 2007

DOWN UNDER AGENCIES LEAD PACK AT CAPLES FINALIST STAGE

Australian and New Zealand Agencies are leading the way at the finalist
stage of this year's John Caples Awards in New York. Down under agencies own the top three spots: M&C Saatchi Sydney has more finalists than any other individual agency in the world with 10, followed by Aim Proximity Auckland with nine and Aim Proximity
Wellington with seven.
Other Australasian agencies to do well include BMF Sydney with four, Tequila Auckland with three and Lavender Sydney, Clemenger BBDO Sydney and Lowe Hunt, Sydney with two. One finalist apiece to Draft NZ, Colenso BBDO Auckland, Clemenger BBDO Direct, Wellington and Cummins & Partners, Melbourne

CAPLES SHORTLIST
M&C Saatchi Sydney (10)
Aim Proximity Auckland (9)
Aim Proximity Wellington (7)

Draft FCB (7)
Ogilvy worldwide GmbH &Co. KG (5)
Proximity (5)
Tribal DDB Germany (5)
Arc Worldwide/Leo Bernett Advertising Sdn. Bhd. (5)
20:20 London (4)
CP Proximity (4)
BMF Sydney (4)
Arc Worldwide (4)
I DO (4)
Publicis Dialogue (3)
Proximity #ttp (3)
OgilvyOne worldwide (3)
Proximity #ttp & Net#work BBDO (3)
Rodgers Townsend (3)
Tequila\Auckland (3)
Wunderman NY (3)
The Martine Agency (2)
Draft (2)
Clemenger Proximity, Sydney (2)
EHS Brann (2)
Wunderman Germany (2)
Lavender (2)
Rapp Collins (2)
DDB (2)
Di Paola & asociados (2)
Shackelton (2)
Ogilvy worldwide Malaysia (2)
Chemistry (2)
FCB (2)
Salem (2)
Lowe Hunt Sydney (2)
OgilvyOne (2)
Craik Jones (2)
Proximity London (2)
Shackleton (2)

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