A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Thursday, February 15, 2007


Bendon has appointed Saatchi & Saatchi New Zealand to their Bendon and Fayreform global business.
Evangelia Henderson, Bendon's General Manager Marketing said: "We are very excited by the partnership with Saatchi's in developing these iconic New Zealand brands. We are very strong in our home market and see enormous global opportunities. We were impressed with their insights, their capabilities and their Global networks support of our dreams".
Says Andrew Stone (pictured), Saatchi & Saatchi New Zealand CEO: "We love working with great kiwi brands here and overseas. We believe in what Bendon are doing and can't wait to producing some iconic ideas to make them even more famous. To celebrate, everyone at Saatchi's received a Bendon voucher for themselves or loved ones for Valentine's Day."


Anonymous Anonymous said...

The secret smile says: "The simplicity of these soft and beautifully fitted camiknickers is so sexy. 94% polyester, 6% lycra, 100% me."

5:18 PM NZDT


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