A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Sunday, February 25, 2007


The Advertising Standards Bureau in Australia has pulled the Hyundai 'Toddler' spot off air this week, claiming it sent the wrong message to pre-schoolers about driving cars.
The spot was created by Kim Thorp and Howard Greive from Assignment Group NZ and directed by Tony Williams from Sydney Film Company, with post via Frame Set + Match, Sydney.
What do NZCC bloggers think of this decision?


Anonymous Anonymous said...

Australians are morons.

11:01 PM NZDT

Anonymous Anonymous said...

I have to do rock paper scissors with my toddler to see who drives back from the pub.

9:28 AM NZDT

Anonymous Anonymous said...

...i think we should just rub it their face and do an ad with our toddlers beating their toddlers at cricket and then have the mums and dads pick up the kids in their Hundai cars with the caption along the lines of "The next generation Hundai xxx is still driving winners home"

5:55 PM NZDT

Anonymous Anonymous said...

Concept approved 5.55pm

1:00 PM NZDT

Anonymous Anonymous said...

Whats a HUNDAI?

10:21 AM NZDT

Anonymous Anonymous said...

fuck it.

let's just lower the driving age and join the new world. 2 hours ahead does not mean 10 years behind..let's get new zealnd back on its feet!

lower the drinkmdng...driunbjn




9:08 PM NZDT


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