A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Friday, February 02, 2007


Murray Reid, currently General Manager of WRC, is taking over as Managing Director, and will be supported by Group Account Director Andy Mitchell.
Reid replaces David Thomason, who is returning to his first love, strategic planning on February 19 for the role of Director of Planning at FCB.
Sharon Henderson, Group Managing Director of DDB New Zealand, commented: “We’re sad to see David (DT) go. He’s been a very popular figure within the agency, however we understand planning is his first love. DT leaves with our best wishes and full support for his new role.
“We are fortunate to have two excellent managers already in place to take WRC and its sister company, Mango Communications, forward – Murray, who will now head WRC, and Claudia Macdonald, who is managing director of Mango, our marketing PR company.
“On the creative front, Nigel Corbett will continue in his pivotal role as Creative Director of both WRC and Mango. We are seizing this opportunity to position these two great businesses for future growth.”
Both companies will continue to work together as part of the DDB Group’s integrated approach.


Anonymous Anonymous said...

These press releases from DDB are becoming priceless

Talk about devoid of reality

7:20 PM NZDT

Anonymous Anonymous said...

I get a frisson right away. Another person leaves - wonderful!

PA, bring me my pen! Gush. gush! Opportunities! Opportunities!

Shaz, you are a Goddess! We cynical souls are not worthy.

9:16 PM NZDT

Anonymous Anonymous said...

Ah DT, don't you know planning's not the girl she was? You can't relive the past. She's had a kid and two divorces since that beautiful night at the 6th form ball.

10:45 AM NZDT

Anonymous Anonymous said...

I think Nigel's pivotal role is to improve the creative and PR for WRC. The public face of WRC is not as strong as it was 3 years ago and is sliding into a positon where it will be very hard to drag it back from. They're so easy to poke fun at now and how must it look to their clients. Maybe if they had hired a leader as a new MD rather than looking for the cheaper option it may of help. It's a classic case of jack of all trades and master of none. The craze of the 360 degree agency has passed but no one has told WRC.

9:39 AM NZDT


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