A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Friday, April 13, 2007

D&AD: 2 NOMINATIONS, 7 IN BOOK - NEW ZEALAND RANKED #10 IN THE WORLD

The official D&AD 'In Book' list has just been released and NZ has 7 pieces accepted. Added to the two Nominations announced earlier, not a bad performance for New Zealand, placing us 10th in the world (Australia was placed 8th with 16 In Book):

IN BOOK FROM NZ

Poster Advertising Campaigns
BOSE
Barking / Roaring / Screaming
Saatchi & Saatchi

Viral Films
DB Breweies
Tiger - Taste It in This Life
Saatchi & Saatchi

Direct
Addressed Direct Mail Very Low Volume 1 - 500
TV2 Finding Nemo Sushi
Saatchi & Saatchi

Pavement Poster Advertising
Amnesty International
Sudan
Publicis Mojo

Packaging
Campaign Against Landmines
Ketchup
Publicis Mojo

Integrated
World Press Photo Campaign
The New Zealand Netherlands Foundation
Clemenger BBDO Wellington

TV & Cinema Crafts: Direction
MTV Networks Australia
Australia Music Video Awards
The Sweet Shop

6 Comments:

Anonymous Anonymous said...

Well done Saatchi for making 'Tiger' the only NZ TVC to make the book...

11:36 AM NZST

 
Anonymous Anonymous said...

Piss poor reflection on NZ marketers though that no TVCs for NZ clients made it through. Snap quiz: name one great NZ marketer in the last 25 years.

No?

OK, one satisfactory one?

Anyone? Bueller?

Can anyone out there name ONE NZ marketer, not a current client? Or are we all too self obsessed to give a shit about our clients? Sigh. Friday... where's that damned drinks trolley?

4:38 PM NZST

 
Anonymous Anonymous said...

And the only real piece of work out of the lot.

6:24 PM NZST

 
Anonymous Anonymous said...

Andy & Jay you kick ass! The idea is definately the core of that spot & is the reason it was chosen.

11:30 PM NZST

 
Anonymous Anonymous said...

'Finding Nemo' is a scam job. The image was circling on the net for months before Saatchi stuck a logo on it.

Surely you have to do better than that to get a nomination?

Is there a process for notifying the D&AD judges of such matters to avoid later embarrassment for them?

1:35 PM NZST

 
Anonymous Anonymous said...

the sauce is packaging.

told ya it was shit idea, nice sauce packet design.

ha ha what a joke.

3:57 PM NZST

 

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