A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Thursday, August 09, 2007


A HK based NZCC Blogger writes:

I spotted this spot created by Ogilvy Hong Kong on youtube:

Now compare it to this classic:

All a bit too similar don't you think?

Over to you and your viewers to judge.


Anonymous Anonymous said...

ummm, this was done 453 years ago with baseball.

11:55 AM NZST

Anonymous Anonymous said...

And 453 times funnier.

4:46 PM NZST

Anonymous Anonymous said...

Question isn't who. It's why? Why is this here? Hasn't DDB done a shite VW ad we can grizzle about recently?

8:00 PM NZST

Anonymous Anonymous said...

Yeah the gags were similar, but the agency's 'idea' was to use that gag to make an ad with a releavant product and message.

So what's the big deal?
Blackwood used the Haka in an ad. It's been sued in ads heaps of times. Does that make their idea a rip off?

2:10 AM NZST

Anonymous Anonymous said...

I think the only difference between the two is that I was able to get to the end of the original.

8:02 AM NZST

Anonymous Anonymous said...

Hu cares!

11:17 AM NZST

Anonymous Anonymous said...

I couldn't get to the end of the original either 8.02. Could someone tell me what happens to save me the trouble of watching the friggin' thing?

1:26 PM NZST


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