THE WAREHOUSE PICKS AIM PROXIMITY

AIM Proximity has won the digital marketing contract for The Warehouse.
AIM Proximity has worked with The Warehouse since 2006, designing and developing the successful www.fashionlook.co.nz microsite. This newly awarded contract now encompasses all e-marketing and website development for the leading retailer.
Stu Yorston, General Manager, Marketing, The Warehouse says, “Ramping up our online presence is a natural step for us to ensure we can better meet our customers’ needs. With its strategic and online capabilities, coupled with fantastic creative, AIM Proximity was the stand out choice as our digital marketing partner.”
“The agency defined a long-term, phased strategy encompassing all elements of digital marketing. Just as importantly, they are a great team to work with and clearly demonstrate an understanding of our brand.”
Darryn Melrose, CEO, AIM Proximity adds, “The past 12 months has been a transitional and dynamic year for AIM Proximity as we focus our work and expertise more and more in the digital space. Winning the coveted Warehouse digital account reflects our leading capabilities in this field.”
“With the realisation that websites are a powerful tool to engage the customer in a way that can improve business results, companies are moving away from the pure design focus which has dominated corporate web strategies up until now. We’re proud to be at the forefront of this transition and we look forward to delivering the best possible digital experience to The Warehouse customers.”