A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Tuesday, February 12, 2008


The Hyperfactory will this week bring together a panel of international experts in a ground-breaking event that will revolutionise the way New Zealand views mobile marketing and media.
Google Director of Mobile Advertising Diana Pouliot and Head of Global Monetisation for Yahoo Connected Life Michael Bayle are two of the global industry experts who will address the Movable Feast workshop. With industry-changing developments such as Google’s Android on the horizon and with Michael Bayle coming fresh from the Mobile World Congress in Barcelona, the workshop provides an invaluable opportunity to learn what the mobile future offers from two of the world’s biggest brands.
Rich Frank, former Chairman of Disney Television, president of Disney Studios and Paramount Television Group, will also speak on the changing face of content, entertainment and media. As someone who has been at the forefront of television, the internet and now the third screen, mobile, Rich is perfectly placed to offer an unique perspective on the latest digital revolution.
Geoff Ross, founder of 42 Below and now a director of The Hyperfactory Group, is Master of Ceremonies, and will also announce the launch of a hugely exciting major new development that will have far-reaching benefits for the industry.
Vodafone NZ CEO Russell Stanners and Mark Evans, CEO of the Interactive Advertising Bureau, will also speak, in addition to The Hyperfactory founders Derek Handley (now based at The Hyperfactory’s LA office) and Geoffrey Handley (now based in the Shanghai office).


Anonymous Anonymous said...

when is it?

4:28 PM NZDT

Anonymous Anonymous said...

It says "this week". So maybe it's on right now. Or maybe it happened yesterday. Fuck knows. They're probably wondering why no one turned up.

5:36 PM NZDT

Anonymous Anonymous said...

And who was invited? Not bitter -- just wondering...

7:15 PM NZDT

Anonymous Anonymous said...

It's on Friday

9:31 PM NZDT

Anonymous Anonymous said...

looks like a pisspoor job of promoting it has been done

12:48 AM NZDT

Blogger Jen said...

Hi there - places are full for Movable Feast this Friday but we look forward to sharing all the action from the workshop with NZ Creative Circle and the wider industry.

9:19 AM NZDT

Anonymous Anonymous said...

Saatchi's must have got offered a 2 for 1 deal on airlilne tickets, so while they were sorting out their international get together they managed to sort out Hyperfactory as well.

Where is it? must have mis-read

9:49 AM NZDT

Anonymous Anonymous said...

maybe it's not for creatives, maybe your not invited or maybe the blog poster didn't cut+paste the full release from scoop. Either way just Google it or sit back and wait for your AE to explain how to use a computer.


Sorry not had coffee yet and it's 10.20am!

10:25 AM NZDT

Anonymous Anonymous said...

It's by invitation only - which probably went out weeks ago. So why post this here?

10:35 AM NZDT

Anonymous Anonymous said...

I can't make it that day because I'm getting my nails done, but could someone please ask a question for me?

What is NZ biggest txt campaign?

Luv your work, Mimi xx

11:11 AM NZDT

Anonymous Anonymous said...

its invite only... bigwigs & CEOs only...

12:01 PM NZDT

Anonymous Anonymous said...

Sure Mimi, I'll ask that question for you:

What is NZ biggest txt campaign?

9:31 AM NZDT

Anonymous Anonymous said...

blow it out your a-hole hyperfactory.

yet another stupendously lame pr release

12:39 AM NZDT


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