A blog for the New Zealand creative advertising industry, now at www.campaignbrief.com/nz. Email news to: michael@campaignbrief.com

Monday, March 31, 2008

TBWA\WHYBIN'S ADIDAS CAMPAIGN WINS AT ADFEST, DDB WINS TWO SILVERS FOR SKY TV

The Adidas All Blacks 'Of this Earth' campaign via TBWA\ Whybin Auckland (with 180 Amsterdam) won one of only three 360 Lotus Awards presented at Adfest on the weekend.
Out of 495 entries for Outdoor Lotus, only 21 awards were presented including one gold, eight silvers and 12 bronzes, and this year there was no Best of Show.
The only gold trophy was awarded to DDB Sydney for its work entitled 'Gum By Numbers-Marilyn' for Hubba Bubba Gum in the category for Street Furniture. The agency also won a silver award for Hubba Bubble.
DDB New Zealand won two silver trophies for its campaigns for SKY Television – Discovery Channel in the category of Three Dimensional large/ Highway Billboards, two Bronzes, one for Sky TV 'Superman Britomart', the other for Sky TV Discovery Channel, and two finalist for Sky TV 'The Break Up' and Sky TV Discovery Channel.
JWT Sydney won Bronze for the Thrifty 'Free Placement' concept.

BREWTOPIA WINS AT TV LOTUS
Clemenger BBDO, Melbourne won Silver for Pure Blonde 'Brewtopia' and a finalist for HBA 'Kid's Dental', Leo Burnett Sydney won Bronze for Bundaberg Rum 'Only in Australia', and DDB Auckland was a finalist for the DVD Unlimited campaign.

EARTH HOUR WINS GRAND PRIX (BEST) AT DM LOTUS
Leo Burnett Sydney's Earth Hour campaign won Gold and overall Best of DM, DDB Auckland won Bronze for Sky TV Fresh Channel 'Tissue Box' (dimensional mail) and a finalist for Sky TV 'The Prestige' (flat mail), AIM Proximity Auckland won Bronze for Educational Software 'Academic Excellence Sandwich Board', M&C Saatchi/Mark, Sydney won Bronze for Audi S3 'Not for Everyone' and a finalist for British Council 'Meet Your Hero', and DDB Sydney was a Finalist for VW 'Short Car Songs'.

EARTH HOUR WINS AT INNOVA LOTUS
Out of 53 entries received, the Grande INNOVA and one INNOVA Lotus award went to ground Tokyo for its work entitled 'Freedom Project' for Nissin Cup Noodle. The judging panel also presented three INNOVA Lotus awards to Projector from Tokyo, Earth Hour from Leo Burnett, Sydney and Hakuhodo Kettle from Tokyo.

PRESS LOTUS
M&C Saatchi, Sydney won Silver for the Herringbone campaign, while DDB Sydney had two finalists for Tonka Toys 'Sandpit' campaign, DDB Auckland was a finalist for Sky TV 'Paris in Prison'

POSTER LOTUS
M&C Saatchi, Sydney won Bronze for Polo 'Trust Fund'.

RADIO LOTUS
DDB Auckland won Bronze for Sky TV's Sky Movies campaign and Clemenger BBDO, Melbourne was a finalist for RACV Car Loans 'Disclaimer'.

CYBER LOTUS
Leo Burnett Sydney won a Bronze for Wesley Mission 'Homeless Man', while Clemenger Blue Melbourne had two finalists, one for National Australia Bank 'Celebration Dance' website and 'Xtreme Christmas' in the Games category.

FILM CRAFT LOTUS
The Sweet Shop, Auckland won Gold for Direction and Bronze for Production Design for Tooheys Extra Dry 'HarvesTED', Film Construction Auckland for Direction for Water Safety 'Baby in the Water', Goodoil Sydney won Bronze for Cinematography for Landcruiser 'Born of the Earth', @radical.media won Bronze for Special Effects for Honda CR-V 'Dress for it', Leo Burnett Sydney won Bronze for Music for McDonald's 'See Things', Liquid Studios, Auckland won Bronze for Sound Design for Sol 'Sol City'. Finalists for Curious Films, Auckland (3), Revolver, Sydney (3), Soma Films, Sydney (2), Goodoil Films, Sydney (2), Leo Burnett Sydney (1) and Cirkus, Auckland (1).

4 Comments:

Anonymous Anonymous said...

can we get the full list of kiwi winners please. as far as i know there are some more agencies in this country that enter awards than just DDB and TBWA...

8:40 AM NZDT

 
Anonymous Anonymous said...

Maybe no one else entered.

Isn't it just an award for Australiasia, hence it's just like Award, but not as big?

3:28 PM NZDT

 
Anonymous Anonymous said...

never heard of this award.

who cares.

9:00 PM NZDT

 
Anonymous Anonymous said...

Yeah 9.00PM I guess the major awards show for the largest advertising market in the world (that's the Asia/Pacific region btw) shouldn't really rate a mention down here in little ol' NZ now should it? Much better we remain stuck in our own geographical west-o-centric space aye? Funnily enough a good portion of NZ Production companies don't agree with you as evidenced by their strong presence at Adfest. So next time you need someone to do a job and you get told they're all working up in Asia you might wish you'd paid a bit more attention. Just thought it was worth a mention...

11:29 PM NZDT

 

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