COLENSO GETS HELL

After an extensive pitch process, HELL Pizza today announced Colenso BBDO as its new advertising agency partner.
Colenso BBDO won out over the other final shortlisted agency Sugar/Touchcast Next, with the initial pitch list including Draft FCB (Mint), JWT and Mr Smith.
Says Brent Smart, managing director of Colenso BBDO: “We’re stoked to win HELL. It’s a great brand with amazing potential, from both a creative and business growth perspective."
For Colenso BBDO, the win caps off a successful 12 months of new business growth that has seen major brands like Vodafone, Yellow Pages and GlobalPlus appoint the agency.
“Nick Worthington (new Executive Creative Director) has made such a great start with us and it’s fitting that we won the first pitch he’s worked on,” added Smart.